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The Good Bag Manifesto

The Good Bag is a better idea

The Good Bag is better because she's not like all the others.
The Good Bag is better because she's pretty, practical and strong like the women who make her. The Good Bag is better because she's stylish and not brought from the mall. The Good Bag is better because she shows how something can still be Made in Serbia. The Good Bag is better because she doesn't turn into plastic waste that takes hundreds of years to dissolve. The Good Bag is better because she's made from natural materials while also acting naturally. The Good Bag is better because she doesn't come from slavish sweatshops on other continents but is home–sewn by women in Serbia for whom the Good Bag is an opportunity as big as a house. The Good Bag is better because you can sing while you sew it. The Good Bag is better because it's an idea initially laughed at even by the women who can now smile more often while they sew. The Good Bag is better because it's not a fake brand but original life, signed by the very woman who sewed it. The Good Bag is better because no living being was skinned to make it or buy it. The Good Bag is better because like a true beauty she wishes peace in the world and love among the nations. The Good Bag is better because she goes to the green market as well as to the film festival, the workout and the office.
The Good Bag is better because she's not a status symbol to cure complexes with but a human gesture that can cure at least some of the society's problems. The Good Bag is better because she comes from "passive" parts of Serbia, while being very active. The Good Bag is better because, when travelling abroad, she realizes how there's no one like her in the whole world. The Good Bag is better because she's never, unlike a certain briefcase, involved in corruption scandals. The Good Bag is better because she's unisex. The Good Bag is better because she's not expensive but never looks cheap. The Good Bag is better because the person wearing it has a sense of community and couldn't care more. The Good Bag is better because she doesn't whine and make excuses but fights the crisis. The Good Bag is better because she's up to date and knows all about social entrepreneurship. The Good Bag is better because responsible companies use her to pack their promotional or conference materials and give her as a gift to their partners and associates, thus showing a sense of style alongside a sense of responsibility. The Good Bag would call herself the Better Bag if she weren't so decent and modest. The Good Bag is better because she's original by life for лајф.
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